Tuesday, October 6, 2009

LUXOR



Chairman’s Message
The beginning of every year is a wonderful time. A time to reflect on what has been and a time to plan for what will be. At Luxor we utilize this opportunity Luxor Group of Companies, headed by Mr.D K Jain, President of the Company, started manufacturing writing Instruments in india in the year 1963.
IDEOLOGY


In an attempt to achieve the ultimate goal of perfection in the field of Writing Instruments, we are fully dedicated to continued efforts of creation and improvements. We endeavour to create a mutually beneficial environment for Clientele, staff, contractors, sub-contractors among which the balance is achieved and the objective of the enterprise is fulfilled. We also aim at providing production skills, quality and managerial values.
COMPANY PROFILE
Luxor Group of Companies, headed by Mr. D K Jain, President of the Company, started manufacturing writing Instruments in india in the year 1963. Today LUXOR is the brand leader in Indian Writing Instrument Industry, having market share of over 20 percent with an excellent network of dealers and distributors. Luxor was formed in the year 1991. As of today Luxor is a leading manufacturer and exporter of Writing Instruments from India with over 15 percent of Export Market Share with its 4 manufacturing facilities in New Delhi and 3 at Bombay, employing over 600 people.
QUALITY
Luxor is committed to produce quality Writing Instruments to the total satisfaction of its customers. It is the policy of Luxor to develop and supply innovative products meeting the customers requirements from time to time. The company realizes that this shall be achieved only through continuous upgradation of technology, team work, motivation of employees and participative management. Apart from ISO-9002 standard, our products also conform to DIN quality for our ball pens series and for the entire marker range. Also our Children range colouring pens and fluorescent markers conforms to ASTM regulations for U.S.A. Market and are NON-TOXIC. Our inks have been tested and passed by American ARTS & CRAFTS Institute as being safe for children.
RESEARCH & DEVELOPMENT
Luxorhas well-qualified Engineers in its R&D Department who constantly research and develop new products. Also the company has own Designers for metal ball pen and gift sets. We have in-house technology to manufacture nylon fibre nib, synthetic filters and custom design automatic assembly machines. We are equipped with our own Fibre Nib Plant, Reservoir Plant. We have our own lacquering Plant for metal pens and in-house assembly machine designing for our products and metal products development cell apart from automatic jumbo metal refill plant.
MILESTONES
Luxor was the first to introduce many new technologies in the Indian Market i.e. Pigment Fluorescent Highlighters, Xylene Free Markers, Ceramic Roller Pens, Needle Point Pens, OHP pens etc. Luxor is the first company which is recognized by the Government of India as an Export House Manufacturing and Exporting Quality Writing Instruments to over 45 countries all over the World. Luxor also bagged another first the coveted ISO-9002 certification for unsurpassed quality of its products.
PRODUCTS
PERMANENT MARKER 10 PERMANENT MARKER 15 PERMANENT MARKER 20 PERMANENT MARKER 25 PERMANENT MARKER 30 PERMANENT MARKER 35 HIGHLIGHTER GLOLITER TEXTLINER WHITE BOARD MARKER 60 WHITE BOARD MARKER 65 WHITE BOARD MARKER 70 FINE LINER 05 RANGER BALL POINT PEN STICK BALL POINT PENS SPRINT GRIP BALL PENS SMART PENCIL
MINI PERMANENT MARKER 50 PERMANENT MARKER 100 PERMANENT MARKER 110 PERMANENT DUAL MARKER 220 PERMANENT MARKER 250 PERMANENT MARKER 251 PERMANENT MARKER 260 PERMANENT MARKER 270 PERMANENT MARKER 280 PERMANENT MARKER 300
PERMANENT MARKER 510 PERMANENT MARKER 810 INDUSTRIAL MARKER
METALLIC MARKER CD & DVD MARKER OHP MARKER LAUNDRY MARKER FLIP CHART MARKER WINDOW/OPAQUE MARKER
WHITE BOARD MARKER - 600 WHITE BOARD MARKER - 750 WHITE BOARD MARKER - 760
MINI HI-LITER HIGHLITER GLOLITER TEXTLINER TEXT MARKER
TECHNO POINT GEL TRUE GEL 05 TRUE GEL 07 GEL GLITTER
MICROPOINT ROLLER BALL PEN 07 TECHNO ROLLER FOUNTAIN PEN MINI FINE WRITER 05 FINE WRITER 05
RETRA S SPRINT GRIP ARMADA SPARK II
RANGER BALL POINT PEN STICK BALL POINT PEN SMART GRIP PENCIL SMART PENCIL
MORE COMBO PACKS MORE COMBO PACKS
COLOR PENS FELT TIP PEN TWIN LINER TRIO LINERS BROAD LINE MARKER WASHABLE CONICAL TIP MARKER
STERLING NEO STAR ASTRA GEMINI LORD DUNES TONINO TRENDY BULLET MINI IMPACT MINI RETRO STYLE SATURN GLOSSY IMPACT PACER ETERNITY EMCEE II KELVIN II REGA RETRO FUSION CASA BLANCA EIFFEL TRINITY SANTANA SATURN - II PICASSO SOPHIA NEO SLIM
DYNA SET ASTRA SET SLEEK SET TRENDZ SET BELLAGIO SET SIENNA SET TEXAS SET STERLING SET NOVA SET
GIFTBOXES
MINI NEOTEC REFILL NEOTEC REFILL CHRISMATIC REFILL X-20 PLASTICS REFILLS JUMBO PLASTIC REFILL GEL REFILL 07 INK CARTIRIDGE LEADS
CUSTOMIZATION
ARYLIC DISPLAY STANDS CARDBOARD DISPLAY STAND
In 2002, Luxor Writing Instruments Private Limited (LWIPL) had emerged as the market leader in the premium pens2 segment in India, with a market share of 60%. The company held a 10% share in the writing instruments industry, next only to the market leader, Reynolds that held 12%. LWIPL had been in the pen industry for nearly four decades. The company adopted innovative marketing strategies that had made it one of the most popular pen manufacturers in India.

No comments:

Post a Comment