GRASIM - Aditya Birla Group Company

Chairman - Mr. Kumar Mangalam Birla - Aditya Birla Group
About Company
Grasim Industries Limited, a flagship company of the Aditya Birla Group, ranks among India's largest private sector companies, with consolidated net turnover of Rs.184 billion and a consolidated net profit of Rs.29 billion (FY2009).
Starting as a textiles manufacturer in 1948, today Grasim's businesses comprise viscose staple fibre (VSF), cement, chemicals and textiles. Its core businesses are VSF and cement, which contribute to over 90 per cent of its revenues and operating profits.
The Aditya Birla Group is the world’s largest producer of VSF, commanding a 24 per cent global market share. Grasim, with an aggregate capacity of 333,975 tpa has a global market share of 11 per cent. It is also the second largest producer of caustic soda (which is used in the production of VSF) in India.
In cement, Grasim along with its subsidiary UltraTech Cement Ltd. has a capacity of 41.6 million tpa and is a leading cement player in India. In July 2004, Grasim acquired a majority stake and management control in UltraTech Cement Limited. One of the largest of its kind in the cement sector, this acquisition catapulted the Aditya Birla Group to the top of the league in India.

Viscose staple fibre - Grasim is India's pioneer in viscose staple fibre (VSF).
Cement - Grasim has grown to become a leading cement player in India.
Chemicals - Grasim has India's second largest caustic soda unit.
Textiles - Grasim has strong nation-wide retail network and also caters to international fashion houses in USA and UK.
Product
Product Installed capacity (March 2007)
Viscose staple fibre 333,975 tpa
VSF, joint venture — Birla Jingwei Fibres Company Limited 35,000 tpa
Grey cement 16.75 million tpa
White cement 475,000 tpa
Ready-mix concrete plants (31) 5.6 million cubic metres
Chemicals 258,000 tpa
Textiles (Yarn) 8832 spindles
Textiles, subsidiaries — Grasim Bhiwani Textiles Ltd. (Fabric) 148 looms
Textiles, subsidiaries — Grasim Bhiwani Textiles Ltd. (Yarn) 35,808 spindles
About Business
Viscose staple fibre
Grasim is India's pioneer in viscose staple fibre (VSF), a man-made, biodegradable fibre with characteristics akin to cotton. An extremely versatile and easily blendable fibre, VSF is widely used in apparels, home textiles, dress material, knitted wear and non-woven applications.
Grasim's VSF plants are located at Nagda in Madhya Pradesh, Kharach in Gujarat and Harihar in Karnataka, with an aggregate capacity of 333,975 tpa.
Cement
Grasim ventured into cement production in the mid 1980s, setting up its first cement plant at Jawad in Madhya Pradesh and since then it has grown to become a leading cement player in India.
Grasim’s cement operations today span the length and breadth of India, with 11 composite plants, eight split grinding units, four bulk terminals and 53 ready-mix concrete plants. All the plants are located close to sizeable limestone mines and are fully automated to ensure consistent quality. All units use state-of-the-art equipment and technology and are certified with ISO 9001 for quality systems and ISO 14001 for environment management systems.
Chemicals
Rayon grade caustic soda is an important raw material in VSF production. To achieve reliable and economical supply of this chemical, Grasim set up a rayon grade caustic soda unit at Nagda in 1972 with an initial capacity of 33,000 tpa. This has since grown to 258,000 tpa, making it the country’s second largest caustic soda unit.
Textiles
Grasim has a strong presence in fabrics and synthetic yarns, through its subsidiary, Grasim Bhiwani Textiles Limited, and is well known for its branded suitings, Grasim and Graviera, mainly in the polyester – cellulosic branded menswear. Its textile plants are located at Bhiwani (Haryana) and Malanpur (Madhya Pradesh).